How Link Bidding Directories Affect Page Ranks

March 30, 2008

Every webmaster knows that the page rank of his/her site will have a direct bearing on the traffic it receives. Google search engines measure a web page’s worth according to its popularity and links from other sites (back links).

It’s not enough to have back links, a website also needs to have quality back links from quality sites. The recent trend of link bidding directories has provided an easy way for webmasters to get quality back links. All that is necessary is to submit the website for a listing and to place a bid for the desired spot.

Link bidding directories are listings of websites in which the webmaster decides on a spot they want and then places the appropriate bid for that spot. This method of listing allows the webmaster to have control over the exact place in the directory that the listing will be placed. With most of these directories all listings are permanent and the webmaster has the option of increasing his/her bid at any time.

It’s a good idea to check the page rank of the link bidding directory before placing a bid. Naturally it is best to be listed with a directory that has a high page rank. One word of caution though, the higher the page rank of the link bidding directory the higher the required bids to get prominent display positions.

Link bidding directories are SEO friendly, which means they are ranked well and liked by search engines. They limit the listings accepted to quality sites. The high standards they set lead to the increased value of listing with them. Webmasters usually experience targeted and unique hits to their sites shortly after bidding on a spot at a link bidding directory.

The more you bid the better position your website will receive. The good news is that bidding usually starts at one dollar. In some cases a bid of ten dollars can get your site to the number one spot. Of course this varies depending on the directory as well as the category that a website is listed in.

To get the most from a link bidding directory one should bid as much as possible. If it is affordable (which in most cases this is not an expensive endeavor) one should attempt to get his/her site promoted on the homepage of the directory. Prominent positioning usually leads to a website enjoying maximum traffic and page ranking. This can greatly increase the return on investment for the webmaster, making this form of advertising a worthwhile venture.

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